RevKong’s Guide to Writing a One-Page Marketing Plan2020-02-07T05:03:09+00:00
RevKong's Guide to Creating a One-Page Marketing Plan

Guide for Writing a
One-Page
Marketing Plan

5 Chapters

Our step-by-step guide to creating a one-page marketing plan is for growth-minded, do-it-yourself founders, entrepreneurs, and solopreneurs hungry for a marketing program that delivers predictable and repeatable results.

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5 Chapters

Chapter 1: Who this Marketing Plan Guide is For

If you are an entrepreneur who’s brave enough to question whether your current marketing approach is working, you’re not alone. Most new businesses fail because they don’t recognize that their assumptions about their customer, their message to

Chapter 3: The One-Page Marketing Plan to the Rescue

To escape the marketing death spiral, you need to write a strategic marketing plan. Using the 1-page marketing plan framework simplifies the process.  Where a normal marketing planning process can take you months to develop, the 1-Page

Chapter 4: Writing the first version of your marketing plan

If you are looking at your freshly printed one-page marketing plan you’re likely thinking, “These nine questions look intimidating. Why do these questions particular questions matter? Why this order? And how the hell are we going to

Chapter 5: Summary and Key Takeaways

There are very few new ideas in marketing today. But there are valuable marketing frameworks and systems that entrepreneurs leading small businesses and startups can use to methodically grow.  We did not create the One-Page Marketing Plan.

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Author

Victor Haseman

Victor is a marketing strategist and product leader. He specializes in helping clients hack growth and scale by embedding high-impact video content across the customer journey. His professional journey embraces roles across higher ed, journalism, new media, and high tech.

He’s led product development, content strategy, and marketing initiatives for companies like AOL, Salesforce, and Vision Critical.

When he’s not designing solutions to drive awareness, pipeline, and revenue, you can find Victor running the trails of the Marin Headlands, enjoying the wines of Napa & Sonoma, or in the back of a movie theater with an enormous bucket of popcorn.

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